Gill Madden
Gill Madden is a Board Director and member of the senior management team at FH Dublin. Specialising in the marketing communications and consumer brands area, Gill is a seasoned communications and sponsorship professional.
In more than two decades working in the industry Gill has created, coordinated, and managed campaigns across diverse industries including FMCG, retail, beauty, fashion, travel, telecommunications, banking, public service, and has worked with a number of social awareness and charitable groups.
Skilled at client relationships and management, Gill has overseen some of the agency’s top consumer clients including a range of Procter & Gamble’s global brands such as Gillette, Pampers, Pantene, and Oral-B as well as retailers such as SuperValu and Lloyd’s Pharmacy to name a few. In this role she offers strategic counsel direct to the client, oversees every aspect of planning and budgeting as well as leading a strong, well-informed team to drive strategy and ideas across a large range of consumer portfolios. She has run numerous national events and sponsorships including the planning, coordination and dissemination of media relations and on-the-ground activation for sporting, cultural and scientific national platforms. For 17 years, she was the media relations lead for Europe’s longest running science, technology and skills exhibition, the BT Young Scientist & Technology Exhibition.
Gill has led many award-winning campaigns over her career. Most notably she managed the campaign that led to Ireland’s first ever Cannes Lions award for PR for the P&G Proud Sponsor of Mum Paralympics Golden Moment of the London Games 2012. In addition, she led the winning teams for numerous PRCA (Public Relations Consultancy Association) awards and Irish Sponsorship Awards.
Gill sits on the board of Anam Cara, the national charity for bereaved parents as well as the board of the PRCA Ireland. She is a member of the Dublin Chamber of Commerce and holds qualifications from the Public Relations Institute of Ireland and the Marketing Institute of Ireland. Prior to FH, she worked at Edelman Worldwide.