Archive

Group: Featured

  • FH ContentWorks

    April 26, 2016

    FH ContentWorks is a globally connected network of content studios and creators that develop, deliver and amplify data-driven digital and social content worldwide. Working against an always-on news and creative cycle, our integrated studios help brands fulfill the promise of creating relevant and engaging content for the right audiences and platforms within each market.

  • Healthcare

    April 26, 2016

    There are many challenges facing healthcare, from aging populations, rapidly growing demand for health products and services, severe budget pressures and government reform to global health threats that defy conventional approaches. And each challenge requires the most imaginative of minds – people willing to ask big questions, take risks and tackle complex problems in new ways. At FleishmanHillard, we believe there's an answer to every question that can be posed – we just have to...

  • Reputation Management

    April 26, 2016

    Reputation is a fundamental quality of every organization – what stakeholders believe about it, expect from it and say about it to others. But many businesses continue to manage their brands and reputations in separate silos. A disconnect between brand and reputation creates a barrier to success and growth – and in some cases, a destructive force. It’s the central issue every business must address today, as organizations can no longer afford to have brand...

  • Digital, Social & Content

    April 26, 2016

    At FleishmanHillard, our team understands how to leverage the ever-evolving technologies, platforms and channels to help clients from all sectors measurably improve business outcomes. Our solutions help brands navigate and adapt to innovative new technologies. And our social suite of capabilities, integrated partnerships, and depth and breadth of global subject matter experts uniquely position our team, which believes magnetic content and social engagement drives business growth. We help connect the values of brands and organizations...

  • Crisis & Issues Management

    April 26, 2016

    Companies spend years building a brand, establishing their reputation. Then crisis hits, and overnight, CEOs and their teams are under siege. The FleishmanHillard crisis management approach, or A.R.C.™ methodology, applies a series of proven tools throughout the process to help manage reputation in the face of crisis. Our global team of senior crisis counselors is certified against the methodology – and equipped with all its proprietary tools – through our industry-leading training program. FleishmanHillard’s experts...

  • Brand Marketing

    April 26, 2016

    The mission: Create transformative outcomes for brands. The method: Harness the power of insights and creativity to develop a magnetic idea that creates positive momentum in the marketplace, delivered across channels, mediums and audiences. In today’s marketplace, ideas matter more than ever – ideas that audiences see as their own, which can be authentically expressed through a brand. The goal of brand marketing has been to recognize these opportunities and create a collaborative endeavor with...