• Reflections on Retiring – Julian Davis

    May 29, 2020

    I can hardly believe I am writing a reflection on thirty years working at FleishmanHillard, as I prepare to retire from full time employment, but here goes… In my life I have made two great, life-changing decisions. One of them was in 1987, when I took a call from a former colleague and friend in RTE, John Saunders, and agreed to join him at Pembroke PR as an Account Director. In truth, I had no...

  • Roche supports the Marie Keating Foundation to help raise vital funds in ‘COVID-19 Appeal’

    May 26, 2020

    Due to the Covid-19 pandemic, the Marie Keating Foundation were forced to cancel or postpone all of their fundraising events - a critical blow to the cancer support organisation.  The Foundation does not receive any government funding and relies heavily on the money that is raised through its own fundraising activity, and through events organised by other individuals and organisations. Roche Ireland has a long-standing relationship with the Marie Keating Foundation, and saw that there...

  • “Learn the rules like a pro, so you can break them like an artist” – Creativity in a Time of Crisis

    May 11, 2020

    “Learn the rules like a pro, so you can break them like an artist.” Many people in the marketing and communications community will have seen the supercut of brand responses to the crisis calling out how strikingly similar in approach and execution they are. For me the criticism is probably a little harsh, we work with the tools we’ve got and for many reasons our options and toolkits are somewhat depleted at the minute. However...

  • Social Communications in the time of COVID-19

    April 29, 2020

    The COVID-19 outbreak is a seismic event in our lifetimes, with every facet of our daily lives affected by the pandemic. As individuals we’re all working to find a ‘new normal’, maintaining social distancing, working from home where possible and juggling the myriad demands on us with the additional stress and pressure of an unpredictable situation, all the while missing the social connections we crave. On a personal level, social and digital tools are helping...