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Inspiring Consumer Support of Irish Craft and Design Amid COVID-19
August 27, 2020
The impact of COVID-19 on retail has been significant but one sector that truly felt, and continues to feel, the burden of lockdown and social distancing measures is Irish craft and design. As a sector that thrives on tourism and visits to studios and galleries across the country, sales dwindled rapidly during quarantine with many makers reporting that they were not trading and were concerned about the future of their businesses. The Design & Crafts...
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COVID-19 and A Shift in Priorities for Those Working Abroad
August 13, 2020
COVID-19 has led to a fundamental shift in values for people across the world as we adapt to lockdowns, travel restrictions, and remote working and schooling. This is equally true for those living and working abroad, even though they may be more used to spending long periods of time away from family and friends and keeping in touch with loved ones via Zoom or Skype. We recently worked on a piece of global research with...
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Cheers to Success! An Award-Winning Wine Campaign with SuperValu
July 23, 2020
Our dynamic brand marketing team was proud to be a winner at the recent Public Relations Consultants Association Awards for Excellence in PR on behalf of SuperValu’s Whispering Angel Valentine’s Day campaign. Over the past year we have engaged in some fantastic work for leading client SuperValu and we are delighted to give some insight into how this award-winning campaign came to fruition. We are delighted to have been awarded the @PRCA_Ireland award for best...
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INCOGNITO in Aid of the Jack & Jill Foundation
May 11, 2020
FleishmanHillard were once again delighted to be involved with this year’s INCOGNITO Art Sale in aid the Jack & Jill’s Children’s Foundation, supported by William Fry. Despite having to completely change the campaign due to COVID-19, 2020 proved to be the best year yet, with the campaign managed by Lydia McDermott and Megan Grennan on our brand marketing team. This year marked the fourth year of the initiative where artists from 10 countries, and...
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The Covid Effect: Less Steps and More Sleep
May 7, 2020
As Covid-19 spread across Europe, governments enacted policies limiting citizens’ movement in order to slow the spread of the disease. With countries now beginning to ease restrictions and slowly re-open economies, Fitbit explored what impact these policies have had on their 30 million active users worldwide. Fitbit looked at the effect on activity levels and sleep patterns in numerous European countries. _______________________________ Activity It will come as no surprise to learn that as lockdown measures...