Archive
Opinions
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COVID-19: Recovery and Resurgence for the Food, Agriculture and Beverage Industry
April 30, 2020
It’s clear the Coronavirus pandemic has forever changed the world. Our work with SuperValu and Cadbury over the past weeks has been both fascinating and challenging. As we move towards the next phase, hopefully a re-opening of our economy and society – we need to be very well prepared for what lies ahead. As a recent survey from FleishmanHillard‘s TRUE Global Intelligence practice reveals, the virus is reshaping perceptions, behaviours, values and societies. These changes...
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Social Communications in the time of COVID-19
April 29, 2020
The COVID-19 outbreak is a seismic event in our lifetimes, with every facet of our daily lives affected by the pandemic. As individuals we’re all working to find a ‘new normal’, maintaining social distancing, working from home where possible and juggling the myriad demands on us with the additional stress and pressure of an unpredictable situation, all the while missing the social connections we crave. On a personal level, social and digital tools are helping...
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FleishmanHillard Dublin Supports Lakers as part of FH4Inclusion Programme
November 4, 2019
FLEISHMANHILLARD DUBLIN SUPPORTS LAKERS AS PART OF FH4INCLUSION PROGRAMME FH4Inclusion is a pro bono initiative launched in 2016 to celebrate our 70th Anniversary with the goal of uniting colleagues across our global network to take action in their own way towards the singular cause of social inclusion. Here in Ireland we have been supporting Lakers, a sports and recreational club in Bray, Co. Wicklow. Lakers provides children and adults with an intellectual disability the opportunity...
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Hitting high notes in health care communication with the Philips Breathless Choir
April 5, 2017
FleishmanHillard Ireland's very own Orla Burke, EMEA healthcare lead shares details and insights into the multi award winning Breathless Choir campaign with Communications Director Magazine. Hitting high notes in health care communication with the Philips Breathless Choir In late 2015 a group of people who’d never met before came together to create a choir. This choir was unusual as breathing is a constant challenge for all 18 members. With the support of health technology company Philips...
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A Passion for Fashion
May 19, 2016
FleishmanHillard oversaw the communications again this year for the Limerick School of Art and Design (LIT) Fashion Show that took place on Thursday 12th May. The much anticipated Graduate Fashion saw 27 graduates from the largest fashion degree programme in Ireland showcased their creations. Ranked among the world’s top 50 fashion colleges, Limerick School of Art and Design is continuing to mold future Irish designers. A collection which encapsulates the recurring nature of Ireland’s housing...
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Centra Challenges The Nation To Live Well
May 18, 2016
This week announced the extension of Centra’s sponsorship of the All-Ireland Senior Hurling Championship which will continue to 2019, in support of Centra’s ongoing Live Well programme. To mark the announcement four of the country’s best hurlers, Henry Shefflin, Austin Gleeson, Podge Collins and Seamus Hickey, lined out in CLG Na Fianna in Glasnevin. The Live Well initiative encourages healthy living, provides education and promotes activity. Through the hurling sponsorship, Centra will encourage fans the length...
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FH Dublin Leads the Way for Irish PR at Cannes Lions Festival of Creativity
March 3, 2015
FleishmanHillard, which celebrates 25 years in Ireland this year, was given due praise by Phil Thomas, CEO of the Cannes Lions Festival of Creativity during his visit to Dublin this week to deliver his ‘Creativity Matters’ talk. In 2013 FleishmanHillard Dublin became the first Irish PR firm to win a Cannes Lion for their ‘P&G Proud Sponsor of Mum’ campaign. Speaking at the event Rhona Blake, MD of FH Dublin said it was in everybody’s...
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Day Three (Final) Web Summit Review
November 7, 2014
Web Summit likes to go out with a bang and Thursday was no exception with Peter Thiel of Paypal and Facebook courting the crowd, followed by U2’s Bono closing out proceedings at the event dubbed #DavosForGeeks. During the day Lorraine Twohill, global VP of Marketing for Google, discussed programmatic buying. Precision programmatic buying is a marketing goal for Google itself, having set a target of 60% of digital spend globally to be bought programmatically. Programmatic...
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Food For Thought At Web Summit
November 7, 2014
Thursday PM: It's the final leg of the Web Summit and Bonin Bough bursts onto the Marketing Stage with a bounding enthusiasm and energy which lifts the entire room. As vice president of global media and consumer engagement at Mondelez International, the world's largest snacking company, Bough knows how to capture the attention of his audience. He's here to tell us about the difference between how old and new organisations operate. While newer organisations are...
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Day Two Web Summit Review
November 6, 2014
The second day of the Web Summit in Dublin took the #DavosForGeeks tag seriously, with major announcements from some big players in the technology game. Nest Labs CEO and founder Tony Fadell announced a deal that will provide Irish customers with a free Nest thermostat by signing a two year utility contract with Electric Ireland. The Irish deal is the first of several where consumers will have the cost of a Nest subsidized by their...